BBA Information Management


Year of Entry 2017
Mode of Funding Government funded
Admission Code 1092
Mode of Study Full time
Normal Duration of Programme 3 years (for Advanced Standing I); 2 years (for Advanced Standing II)
Programme Website Click here to open
Facebook https://www.facebook.com/isbbacityu
Linkedin https://hk.linkedin.com/in/bbais
Tuition Fee Click here for more information
Admissions Tutor
Miss Tania Yuenkei LAU
MBusSys, BBusSys
Major Leader
Dr CHEN Hailiang
PhD (Purdue U)
Stream Advisor
Mrs Rupa BANDYOPADHYAY (Business Intelligence stream)
MSc
Stream Advisor
Ms Janet K M YU (Information Systems Auditing stream)
Stream Advisor
Mr Albert Y K CHUNG (Internet Services and Social Networks stream)
MSc, BSc
General Enquiries



Our Target

BBA Information Management is committed to nurture students to become smart business managers for financial services, auditing and Internet services.  Our graduates are equipped with adequate knowledge and skills of social media, mobile apps, big data and cloud services for business innovations. They are competent to invest and work in global technology business companies. 
BBA Information Management has three streams:

1) Business Intelligence stream educates students to be smart big data analysts;

2) Information Systems Auditing stream prepares students to be smart IS auditors; and

3) Internet Services and Social Networks stream nurtures students to be smart O2O service managers.
 

Business Intelligence stream educates students to be smart FinTech experts; Information Systems Auditing stream prepares students to be smart IS auditors; and Internet Services and Social Networks stream nurtures students to be smart O2O service managers.


Entrance Requirements for Direct/Non-JUPAS Applicants

To be considered for admission, you must satisfy the General Entrance Requirements and have studied one of the following subjects at a high school or post-secondary institution:

  • Mathematics, Additional Mathematics, Applied Mathematics, Further Mathematics, Mathematics and Statistics, Mathematics with Applications, Pure Mathematics or Statistics

OR

have an Associate Degree/Higher Diploma in a business-related discipline or an equivalent qualification.

For senior-year (Advanced Standing II) admission, applicants are normally expected to have completed an Associate Degree/Higher Diploma with a cumulative grade point average (CGPA) of ≥3.0 or an equivalent overall mark, or a credit award. Preference may be given to applicants who have attained Level 4 or above in HKDSE English OR IELTS overall band score of 6.5 or above.

Applications will be considered on a case-by-case basis.

HKDSE students will apply through JUPAS. They may select this major after the first year of study in the Department of Information Systems (JS1004, first-year studies). For details, click here.


What You Will Be Studying

To meet students’ needs in different career paths, the BBA in Information Management programme incorporates the following three study streams.

Business Intelligence (BI) stream
Financial services companies in Hong Kong face major challenges in managing “big data”. This stream offers business intelligence and analytics techniques for improving efficiency and transforming data into useful information that helps businesses to make wise decisions. Graduates of this stream may find jobs as business analysts, project managers, systems analysts and data analysts in financial services firms.

Information Systems Auditing (ISA) stream
To reduce risks and to maintain sustainable growth, business firms are applying the methods and principles of information systems auditing and information management for governance. Graduates may find jobs as information systems auditors or risk managers in the Big 4 accounting firms, or as risk management consultants in financial services industries.

Internet Services and Social Networks (ISSN) stream
Mobile and Internet services on the cloud are widely used to increase work efficiencies and improve customer satisfactions. Social media and social networks are growing in popularity and have changed the way we do business. The Internet Services and Social Networks stream equips students with the knowledge and skills needed to be successful in the knowledge society. Graduates may find jobs as digital marketing managers, e-commerce managers or e-business analysts in e-commerce firms, government departments and organizations with information service needs.


Curriculum Structure

For details of the programme's curriculum structure, please visit the Undergraduate Catalogue. (Note: The catalogue for the 2016 cohort is for reference only. The 2017 catalogue will be published around July 2017.)


Start Your Career Here

Today’s business is disrupted by Internet+ technologies, i.e., social networks, mobile applications, big data and cloud services.  If you look at the top 10 companies in the world today, there are all global technology ventures like Apple, Amazon, Alphabet (Google), and Facebook in USA, or Baidu, Alibaba and Tencent in China, which are quite different from 10 years ago, when top 10 companies were all resource intensive.

BBA Information Management prepares you for the careers of the future.  You will be equipped with the knowledge and skills to apply Internet+ technologies for business innovations.  Our graduates find jobs in the banking, accounting, insurance and financial departments of large organizations. They become data analysts, business analysts, systems analysts and e-business specialists who enjoy rapid promotion to management roles.


Professional Recognition

Some of the courses in the major are designed to prepare students for the following professional certification exams: Project Management Professional (PMP) of the Project Management Institute (PMI), Certified Information Systems Auditor (CISA), Certified Information Security Manager (CISM), Google Analytics, Google AdWords and big data analytics or data mining certificates.


Bonus Features

The Department of Information Systems offers the IS Smart Business Scholarships to assist students. In addition, the Department offers the following activities/programmes:

  • Student overseas exchange programmes
  • Internships at multinational corporations (MNCs)
  • Overseas study tours
  • Company visits
  • Alumni and industrial mentorship programme
  • IS Smart Business Scholarships
  • Business etiquette and wine tasting workshops
  • Smart business leaders workshops (e.g., banking, Big4, digital marketing)
  • Various kinds of career-related workshops

Did You Know?

  • As Tencent, Facebook and Google demonstrate, information management involving new trends in social, mobile and business intelligence is changing the way that business is conducted.
  • Information management professionals are in high demand not only in developed economies (e.g. the United States and Hong Kong), but also in developing countries (e.g., China). Their incomes are among the top 30% of the high-income group.
  • We are one of the largest information system (IS) departments in the world. We are ranked in the top-six IS departments worldwide and first outside North America.[1] 

 


 [1] Communications of the ACM, Volume 5, No.4, April 2008.