| Year of Entry | 2013 |
| Mode of Funding | Government funded |
| Admission Code |
1001 College of Business (Bachelor of Business Administration) |
| Mode of Study | Full time |
| Indicative Intake Target |
685
(JUPAS and non-JUPAS)
|
| Programme Website | Click here to open |
| Tuition Fee | Click here for more information |
| Direct/Non-JUPAS Application Deadline |
31 Jan 2013
(Local)
28 Feb 2013
(Non-local)
|
| Accept Late Applications |
Yes
(Local)
No
(Non-local)
|
| Associate Dean (Undergraduate) |
Prof DOU Wenyu
BSc MSc Peking, MSc Wyoming, PhD Wis.
|
| General Enquiries |
+852 3442 8525 (Phone)
+852 3442 0151 (Fax)
|
The College of Business is one of the largest business schools in Hong Kong offering a broad range of professional business education at the undergraduate, postgraduate and doctoral levels. Our mission is to be a globally-oriented business school at the forefront of business ideas and knowledge: a key business education hub - in China for the world.
Mission
To consolidate our position as a centre of academic and professional excellence, we aim to:
Applicants for the 4-Year BBA
JUPAS HKDSE students or Direct applicants holding a 12-year school-leaving qualification will apply for admission to the College of Business. The minimum graduation requirement for students of the 4-year BBA structure is 120 credits.
BBA students will not select a major until after Year 2 Semester A. During their first year, students will study a broad range of Gateway Education (GE) courses as well as College core courses. The top 20% of students [based on (i) completion of at least 30 credit units in Semesters A and B; (ii) no failed grades in any courses in Semesters A and B; and (iii) cumulative grade point average (CGPA) at the end of Semester B] will have free choice of the majors offered by the College. The other 80% of students will be allocated to a major of their choice, subject to the availability of places and the selection criteria set by the College.
Applicants for the BBA via Advanced Standing
Direct applicants holding a 13-year school-leaving qualification such as an International Baccalaureate (IB) Diploma, a Hong Kong Advanced Level (HKAL) or a General Certificate of Education Advanced Level (GCEAL) qualification may apply for admission to a BBA major directly with the offering department via the Advanced Standing I route or to the College to study a four-year curriculum without advanced studnding. The minimum graduation requirement for Advanced Standing I students is 93 credits.
For the arrangement of senior-year (Advanced Standing II) admission for Associate Degree/Higher Diploma graduates, click here.
To be eligible for admission, you must satisfy the minimum entrance requirements. For details about the entrance requirements, please click the following links:
|
Subject Area |
Course Code |
Course Title |
Credit Units |
|
Gateway Education (GE) |
GE1401, GE2402 / EL0200 |
(a) University English, English for Business Communication OR English for Academic Purposes (depending on students' language background) |
6 |
| GE courses | (b) Gateway Education courses | 9 | |
| College Core |
CB2100 CB2201 CB2300 CB2400 CB2601 |
Accounting I Quantitative Methods Management Economics I Marketing |
3 3 3 3 3 |
| Total: | 30 | ||
Overseas Exposure
To nurture graduates who will have the confidence to enter an international and culturally diverse workplace, internationalization has been a priority for the College. We have over 150 exchange partner universities, providing over 700 exchange opportunities for our business students.
Half of our BBA students embark on Student Exchange, various Summer Study and Work Abroad programmes. For the latter, students will participate in English immersion course, volunteer work, homestay and cultural activities in India, the Philippines, New Zealand, U.K. or the U.S.A.
Internship
The College-based internship programme is designed to provide students with real life working experience in local and overseas contexts for at least 6 weeks in the summer. With placements in international business, banking, financial services, insurance, accountancy firms, etc., students are expected to gain an in-depth and practical understanding of business operations and the professional contexts.
In addition, the six departments of the College offer internship opportunities for students to acquire first-hand experiences in the business world before graduation. Students can apply for either part-time or full-time job placements in local, mainland and overseas companies.
Young Scholars Programme
“Nurtures outstanding students to become future leaders in the world.”
To help students become outstanding future leaders in the region/world, we have launched the Young Scholars Programme for BBA students:
Scholarships and Financial Assistance
CityU and the College of Business offer various scholarships and financial assistance schemes to students on academic merit or need basis. For details, please click here.
Student Exchange Fund
The Student Exchange Fund provides sponsorship to CityU full-time degree students with Hong Kong permanent resident status. Depending on the region/country of the host university, each student receives funding support ranging from $9,000 to $20,000 for one-semester overseas exchange.
Increasing numbers of our BBA students benefit from the Student Exchange Fund for their outbound exchange

Overseas Summer Programmes
Under the Cultural and Language Immersion Scheme (CALIS) and the Work Abroad (WA) programme, students receive a subsidy of around $12,000 each.
Overseas Internship Programmes
For students joining overseas internship programmes, normally a subsidy of $5,000 per month is provided.
Our business students are highly sought after upon graduation. The Saturday South China Morning Post advertises on average over 50% of the jobs for business graduates, more than any other fields of study.
According to CityU’s graduate employment statistics 2012, the average monthly salary for BBA fresh graduates is $12,047. The majority of our graduates are employed in the business fields and the top 5 areas are: Accounting/Auditing/Taxation, Marketing/Sales, Administration/Management, Banking/Finance, and Customer Service.
Graduates of the Bachelor of Business Administration programme may apply for professional exemption from:
Hong Kong Institute of Certified Public Accountants (HKICPA)
The Association of Chartered Certified Accountants (ACCA)
The Chartered Institute of Marketing (CIM)
Society of Registered Financial Planners Ltd (RFPHK)
For details, please click here.
| Award Title |
BBA (Hons) in China Business
工商管理榮譽學士(中國企業管理)
|
| Our Target |
As China becomes a major player in the world economy, enterprises from around the world are moving strategically to explore business opportunities in this market. Despite its attractiveness, however, the unprecedented changes that occur in China’s social, legal and economic institutions raise serious challenges for investors. Our programme is designed for students who wish to develop successful careers in China business. We provide a solid foundational knowledge of China, the analytical capability and problem-solving skills to handle problems in the changing Chinese business environments and the ability to speak fluent Putonghua and communicate effectively in both English and Chinese. |
| Start Your Career Here |
Students will acquire a comprehensive understanding of management systems and practices in China, Chinese political and economic systems, patterns of business operations in China and the business strategies adopted by different types of firms. We rely on a variety of teaching methods including guest lectures, company visits, interviews and group projects to facilitate students’ learning and provide the most up-to-date information.
|
| What You Will Be Studying |
Major Courses:
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| Bonus Features |
This programme provides you with many opportunities to explore and experience the management and business culture in the mainland. The "China Management Workshop in Beijing", co-organized by us and the University of International Business and Economics, is a major event for our students. In the final year, we arrange a business consultancy project in Guangdong Province. This is a precious opportunity for students to practice and apply what they have learned from the curriculum.
|
| Professional Accreditation |
This programme has been approved and accredited by the Chartered Institute of Marketing (CIM) for direct entry to CIM's Professional Diploma in Marketing. |
| Did You Know? |
China is the largest recipient of foreign direct investment (FDI) among emerging economies and continues to host the largest number of foreign affiliates in the world. |
| Useful Links |
Department of Marketing |
| Programme/Major Leader |
Dr Julie LI Juan
BA (Peking), MSc (Virginia Poly Inst and State U), PhD (HKU)
|
| General Enquiries | |
| Admissions Tutor |
Mr Alex THAM
MBA (University of Exeter)
+852 3442 7851 (Phone)
+852 3442 0346 (Fax)
|