|Academic Year of Entry||2022/23|
|Mode of Funding||Government funded|
|Mode of Study||Full time|
|Minimum No. of Credits Required||90 (for Advanced Standing I); 66 (for Advanced Standing II)|
|Normal Duration of Programme||3 years (for Advanced Standing I); 2 years (for Advanced Standing II)|
|Tuition Fee||Click here for more information|
For details of the programme’s curriculum structure, please visit the ‘Undergraduate Catalogue’ (Note: The catalogue for the 2021 cohort is for reference only. The 2022 catalogue will be published around July 2022.)
The major aims to train students to be professionals in the digital new media industry. It puts students on the forefront of new media technology and enables them to learn a broad range of digital media skills, concepts, content, forms, trends and terminologies. It develops and extends students' creative potential and nurtures their entrepreneurial expertise in such a way that encourages them to explore, discover and present unique peculiarities of social realities. It prepares graduates to take up the creative media, innovative, technological and management role in the ever changing media sector such as television and broadcasting carried through various channels, such as terrestrial airwaves, satellite, cable, CCTV, the Internet, and mobile platforms.
To be considered for admission, you must satisfy the General Entrance Requirements.
For senior-year (Advanced Standing II) admission, applicants are normally expected to have completed an Associate Degree/Higher Diploma with a cumulative grade point average (CGPA) of ≥3.0 or an equivalent overall mark, or a credit award.
This major trains students to be internationally oriented professionals with the knowledge and integrated skills to succeed in the media and communication sectors, particularly the rapidly expanding digital television and broadcasting industry, the advertising and marketing industry, the telecommunications industry and the content and creative sector of the IT industry. Graduates are well positioned to entering a wide range of careers in these industries.