BBA Information Management

工商管理學士(資訊管理)


Year of Entry 2020
Mode of Funding Government funded
Admission Code JS1019
BBA Information Management
Mode of Study Full time
Normal Duration of Programme 4 years
Programme Website Click here to open
Facebook https://www.facebook.com/isbbacityu
Linkedin https://hk.linkedin.com/in/bbais
Tuition Fee Click here for more information
Admissions Tutor
Miss Tania Yuenkei LAU
MBusSys, BBusSys
Major Leader
Dr David XU
PhD (UBC)
Stream Advisor
Mrs Rupa BANDYOPADHYAY (Business Intelligence stream)
MSc
Stream Advisor
Ms Janet K M YU (Information Systems Auditing stream)
Stream Advisor
Mr Albert Y K CHUNG (Internet Services and Social Networks stream)
MSc, BSc
Stream Advisor
Dr David XU (Data Informatics stream)
PhD (UBC)
General Enquiries
+852 3442 8521
WhatsApp: 56438169



Programme Brochure

 


Why BBA Information Management?

BBA Information Management (IFMG) aims to nurture smart business professionals. Our graduates are well-equipped with adequate knowledge and skills in advanced information technologies of social media and social networks, mobile apps and 5G, big data analytics, artificial intelligence, and cloud services, they change the way of doing business.

Our students have flexibilities of choosing streams from Business Intelligence (BI), Information Systems Auditing (ISA), Internet Services and Social Networks (ISSN), and Data Informatics (DI). It enables them to take a double major in BBA Information Management and Accounting, BBA Information Management and Finance, BBA Information Management and Marketing or BBA Information Management and Business Analysis.

"I work as an analyst in Deloitte Enterprise Risk Services. The information systems auditing skills I have acquired are critical in this new era of rapid technological advances. My major in Information Management (Information Systems Auditing Stream) enabled me to gain certification as a Certified Information Systems Auditor (CISA®), authorised by the ISACA®. This certification has equipped me with the strong analytical skills required to provide a high-quality service to clients."

Mr. Minter Cheung
Associate, Advisory in Audit, Information Technology
Deloitte Hong Kong

 

 

"Being able to stand out from 3,000 applicants for a job at a multi-national corporation such as Facebook is not easy. The Information Management major helped me build a solid foundation in areas like search engine optimisation (SEO), keyword search, cost per click and cost per thousand impressions. The courses are very up-to-date and cover current business trends, which enabled me to impress my interviewers at Facebook and land my dream job with them."

Mr. Jerry Zhang
Clients Solutions Analyst
Facebook Hong Kong


Why BBA Information Management at CityU College of Business?

  1. BBA Information Management offers you:
    • Smart Financial Services, Auditing and Internet Services
    • Social media, mobile apps, big data/artificial intelligence and cloud services for business innovations
    • Flexibilities of choosing streams from Business Intelligence (BI), Information Systems Auditing (ISA), Internet Services and Social Networks (ISSN), and Data Informatics (DI).
    • Flexibility to take a double major in BBA Information Management and Accounting, BBA Information Management and Finance, BBA Information Management and Marketing or BBA Information Management and Business Analysis.
  2. To support the Government’s Smart City Blueprint for the better future of Hong Kong, the BBA Information Management aims to equip students with competent knowledge and skills of applying innovative technologies for business innovation, our students change the way of doing business in Hong Kong and the region.
  3. The Department of Information Systems is committed to nurture smart people for smart business, with careers of the future.  We support our students to choose a second major in the College of Business.
  4. College of Business is among the top four business schools in Asia (http://www.cb.cityu.edu.hk/aboutus/recognition/rankings/)
  5. Entrance scholarships up to HK$265,000 are available for elite students (http://www.cb.cityu.edu.hk/ug/admissions/apply/scholarships)
  6. Students with non-weighted 4 core and 2 best elective scores at or above 28 are guaranteed free choice of BBA majors (except JS1000) by the end of year 1 (http://www.cb.cityu.edu.hk/ug/admissions/apply/requirements/)
  7. Students with non-weighted 4 core and 2 best elective scores at or above 30 are guaranteed free choice of 2nd BBA major by the end of year 1 (JS1001 and JS1018 are excluded from the 2nd major choices) ((http://www.cb.cityu.edu.hk/ug/admissions/apply/requirements/
  8. Overseas exchange and summer programmes are available in over 200 partner universities around the globe! (http://www.cb.cityu.edu.hk/ug/admissions/exchange)
  9. Over 80% of students secure local and global internship opportunities in areas including banking, accounting, IT and consulting.

Career Prospects

 

Our students are competent in technology business management and the application areas of social media, mobile 5G, big data, artificial intelligence, and cloud services. They apply advanced information technologies for business innovations.

Our graduates find jobs as managers, investors or project managers in global investment, consulting, and technology firms (e.g., HSBC, BOC, PWC, EY, Apple, Alibaba, IBM, Accenture, etc.).

 

 

 

Big Four

• Deloitte
• Ernst & Young
• KPMG
• PwC

Investment Banks

• Goldman Sachs
• JP Morgan
• Morgan Stanley
• Nomura
• UBS

Commercial Banks

• Bank of China (Hong Kong)
• China Construction Bank
• CitiBank
• DBS Bank
• Hang Seng Bank
• HSBC
• Standard Chartered Bank
• Wing Lung Bank

IT Companies

• Accenture
• Alibaba
• Apple
• Facebook
• Hewlett-Packard
• IBM
• Microsoft
• Oracle
• SAP
• Xiaomi

 


Entrance Requirements for JUPAS Applicants

JUPAS Catalogue No. and Title
Minimum Level Required
Eng. Lang. Chi. Lang. Mathematics Liberal Studies
Elective Subjects
(including M1/M2)
Elective 1
Elective 2
JS1019 BBA Information Management Level 3 Level 3 Level 3 Level 2 Level 3 Level 3

Notes:
- Mathematics extended modules (M1/M2) and “other languages” (at grade E or above) can be used to meet the elective requirement. If students take both M1 and M2, they are counted as one subject only.
- Applied Learning subjects are not counted as elective subjects.
- For details of the alternative Chinese Language qualifications acceptable by the University for Non-Chinese Speaking (NCS) students, please visit http://www.admo.cityu.edu.hk/jupas/entreq/bd.

For details, please visit: http://www.cb.cityu.edu.hk/ug/admissions/apply/requirements


Co-curricular Activities and Learning Support

Regularly, we organize “Internet+” study tours to visit new economic companies like AAAF (Amazon, Apple, Alphabet, Facebook) in USA and BAT (Baidu, Alibaba, Tencent) in China.  We are committed to nurture smart people for smart business, with great careers of the future.


Major Curriculum

Please visit the following website for the detailed curriculum:

(Note: The catalogue for the 2019 cohort is for reference only. The 2020 catalogue will be published around July 2020.)

 

BBA Information Management (IFMG) offers courses in four streams:

  • Business Intelligence (BI)

Course Code

Course Title

IS2240

Python Programming for Business

IS3100

Techniques for Big Data

IS4335

Data Visualization

IS4834

Business Intelligence and Analytics

 

  • Information Systems Auditing (ISA)

Course Code

Course Title

IS3501

Cybersecurity for Business

IS4435

Governance & Regulatory Compliance for Financial Information Systems

IS4537

Information Systems Audit

IS4543

Risk Management and Information Systems Control

 

 

  • Internet Services and Social Networks (ISSN)

Course Code

Course Title

IS2502

Social Media and Social Networks

IS4246

Digital Marketing and Customer Relationship Management

IS4340

Search Engine Optimization

IS4538

O2O Services

 

  • Data Informatics (DI)

Course Code

Course Title

IS2240

Python Programming for Business

IS2505

E-Business

IS3100

Techniques for Big Data

IS3331

Database Management

IS4834

Business Intelligence and Analytics

MS3251

Analytics using SAS

MS3252

Regression Analysis

MS4212

Productive Analysis and Forecasting